It's a high-shine lip gloss that delivers up to 6 hours of comfort and colour , The lip-loving formula is enriched with Argan Oil and Vitamin E for a revitalized look Want the London look? Let your lips Shine on and on with Rimmel LONDON's oh My Gloss illuminata. This lip gloss lasts for up to 6 hours and is enriched with moisturising Argan oil and Vitamin E. The lightweight and comfortable formula delivers smashing colour and 3D shine with no stickiness. Oh My Gloss illuminata from Rimmel London gives lips a colourful sparkle. The latest in lip-loving gloss lock Technology. The Oh My Gloss formula glides on easily thanks to a lip-hugging foam wand that ensures precise application. Sippin is an opaque deep nude that can be worn on its own or on top of lipstick for an alluring pop of shine. The perfect gift for a mother or girlfriend! Rimmel London is an inner confidence that how we look is always cool and irreverent. It is constantly evolving and never predictable. It is young and urban. Eclectic and edgy. Rimmel is expression with no rules. It is real. It is accessible. It is today. Live the London look!.